What is Vitamin C Serum? It’s a high-performance serum with an advanced combination of triple source vitamin C that works deep within to brighten and smooth your skin’s appearance, improve the appearance of pores and reduce the signs of aging, including fine lines. Our advanced formulation also helps to stimulate collagen production within your skin. Our Vitamin C Serum uses an advanced combination of three unique vitamin C sources, including a natural extract from the Kakadu plum, which has the highest concentration of vitamin C in the world! Why Vitamin C? Vitamin C is a popular ingredient in cosmetic and skincare products due to its powerful antioxidant properties and ability to protect our skin cells from environmental damage. Vitamin C also plays a vital role in collagen formation. As we age, our skin’s natural levels of vitamin C decreases, making it a great addition to anyone’s daily skincare routine. Why choose our product? Designed to work deep within your skin, this concentrated serum can help to firm up your skin to reduce the signs of aging, while enhancing the appearance of your skin’s radiance and brightness. In addition to a unique blend of three vitamin C sources, we’ve included ferulic acid, which works closely with vitamin E and other antioxidants to boost your vitamin C production and protect your skin from environmental damage. Finally, our face cream comes in a tube made from bio-based plastic, derived from sugar cane. This ‘greener’ source of plastic helps to reduce greenhouse gases and is 100% recyclable. Who is this for? This advanced serum is suitable for all skin types and perfect for anyone concerned with a dull complexion, fine lines, uneven skin tone or pigmentation.